QR code and scanner

Smarter Packaging With QR Codes

By calendar-iconJanuary 30th, 2024

5 ways serialized QR codes can lift your product + how to add them to your packaging QR codes are everywhere. Menus, milk cartons, billboards, and even Super Bowl ads have them. In 2020, 70.6 million smartphone users in the U.S. scanned quick response codes, according to Statista, which jumped to 88.9 million by 2022…

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Rubber factory conveyor

Overcoming Rubber and Tire Marking Challenges

By calendar-iconJanuary 16th, 2024

Is it time to retire your old, unreliable, poorly integrated, legacy rubber and tire marking systems? By Kevin Havre Marking, coding, and labeling have been a vital part of tire manufacturing since John Dunlop and Charles Goodyear discovered vulcanization and applied it to automotive tires in the late 1880s. Beginning in the 1980s and 1990s…

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Close up of track and trace being used in a warehouse.

End-to-End Product Traceability is Here

By calendar-iconFebruary 19th, 2024

How to Make Track and Trace Marking and Coding Work for Your Company End-to-end product traceability is more important than ever. Track and trace marking and coding ensures supply chain visibility, facilitates smoother supplier and partner relationships, minimizes the impact and scope of product recalls, and bolsters consumer confidence by providing richer information about the…

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White background with ESG written on it in green and red letters.

How Marking and Coding Can Help Boost Your Sustainability Game

By calendar-iconMay 25th, 2023

Concerns about environmental quality and the circular economy are driving innovation, sustainability and accountability in industries across every sector Beginning with materials, manufacturing processes and packaging choices – and continuing all the way through the supply chain and product lifecycle – high quality marking can keep work environments safer and more efficient, reduce waste and…

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